Max's House Summary

Max’s House reimagines a warmer and more accessible approach to vintage toy stores that disrupts the traditional model by blending nostalgia with the new. Customers can access high-quality reproductions of vintage toys (1950s to 1980s) for a reasonable price using a blend of CNC technology, photogrammetry and recycled aluminum from military equipment.

My Role
Naming
Brand Strategy
Tone of Voice
Art Direction
Copywriting

Keywords
Retro
Playful
Open

Max's House
Summary
Max’s House reimagines a warmer and more accessible approach to vintage toy stores that disrupts the traditional model by blending nostalgia with the new. Customers can access high-quality reproductions of vintage toys (1950s to 1980s) for a reasonable price using a blend of CNC technology, photogrammetry and recycled aluminum from military equipment.
My Role
Naming
Brand Strategy
Tone of Voice
Art Direction
Copywriting
Keywords
Retro
Playful
Open
Cafe Packaging.

By utilizing the food served in Max's House Café, I was able to create clean and legible packaging.