Klint Museum
Summary
The feeling of Occult symbols without subscribing to any in particular. Hilma af Klint was very much infliuenced by these symbols as well as a practicing occultist. Hilma and her group called the "five" took part in 100s of seances. She practiced seances, was told by a higher power to paint and when on to continue for 12 years.....

Using an old church in Beacon, NY.
My Role

Art Direction
Branding
Tone of Voice
Keywords
Mysterious
Experimental
Provocative
Confident
Hypnotic
Dramaten Summary

Summary
The Dramaten Theater poster design was conceived as an awareness marketing campaign strategically leveraging human emotions as its focal point. With a keen focus on attracting a new millennial audience, the design aims to evoke a range of emotions that resonate deeply with contemporary audiences. By tapping into the power of emotion, the poster not only captivates attention but also establishes a compelling connection with viewers, inviting them to experience the theater's offerings on a more personal and emotive level.



My Role
Concept
Marketing ideation
Marketing campaign
Poster design

Keywords
Confident
Bold
Emotional